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	<title>Web 2.0 Blog &#187; Web 2.0</title>
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	<description>Getting Results from Web and Social Media Marketing</description>
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		<title>Social Media vs. Social Technology: Refining Definitions</title>
		<link>http://www.web20blog.org/2009/01/04/social-media-vs-social-technology/</link>
		<comments>http://www.web20blog.org/2009/01/04/social-media-vs-social-technology/#comments</comments>
		<pubDate>Sun, 04 Jan 2009 22:04:29 +0000</pubDate>
		<dc:creator>Ken Fischer</dc:creator>
				<category><![CDATA[New Media]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[definition]]></category>
		<category><![CDATA[social technology]]></category>
		<category><![CDATA[Wisdom of the crowds]]></category>

		<guid isPermaLink="false">http://web20blog.org/?p=146</guid>
		<description><![CDATA[The wikipedia entry has been updated since I wrote this post and now clearly seems define social media as content. So what about the technology? Can we call it social technology? Is the technology used to post, read, sharecontent, improve navigation and relevance by making use of user behavior and input, the same as the [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>The ‘getting it’ gap: A guide to &#8216;get&#8217; the online generation</title>
		<link>http://www.web20blog.org/2008/11/24/the-getting-it-gap-a-guide-for-onliners/</link>
		<comments>http://www.web20blog.org/2008/11/24/the-getting-it-gap-a-guide-for-onliners/#comments</comments>
		<pubDate>Mon, 24 Nov 2008 21:44:34 +0000</pubDate>
		<dc:creator>Ken Fischer</dc:creator>
				<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[gap]]></category>
		<category><![CDATA[generation]]></category>
		<category><![CDATA[online social networking]]></category>
		<category><![CDATA[technology]]></category>

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		<description><![CDATA[Remember your first virtual conversation? It was longer ago than you think. It seems the world is divided into 2 groups, the offliners and onliners. An onliner is someone who is mystified by the online social activity of what we will call the “onliners” and just so we don’t get into too much trouble, we’ll [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Lessons from Web 2.0 for brick and mortars:  Guides to online innovation from an audience centered point of view.</title>
		<link>http://www.web20blog.org/2008/11/10/lessons-from-web-20-for-brick-and-mortars-guides-to-online-innovation-from-an-audience-centered-point-of-view/</link>
		<comments>http://www.web20blog.org/2008/11/10/lessons-from-web-20-for-brick-and-mortars-guides-to-online-innovation-from-an-audience-centered-point-of-view/#comments</comments>
		<pubDate>Mon, 10 Nov 2008 19:15:53 +0000</pubDate>
		<dc:creator>Ken Fischer</dc:creator>
				<category><![CDATA[New Media]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[connection]]></category>
		<category><![CDATA[empowerment]]></category>
		<category><![CDATA[fundamentals]]></category>
		<category><![CDATA[interaction]]></category>
		<category><![CDATA[Outreach]]></category>
		<category><![CDATA[plain english]]></category>
		<category><![CDATA[Relevance]]></category>
		<category><![CDATA[understanding]]></category>
		<category><![CDATA[web 1.0]]></category>

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		<description><![CDATA[I have been struggling on how to think about the Web 2.0 or social media phenomenon. It seems to have taken on its own language now. And I made the mistake in 2007 of trying to explain Web 2.0 using those infectious terms of blog, tweet, follow, friending etc. This tool centered explanation by example, [...]]]></description>
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